If there’s no rule that says you have to tell people it’s AI then yes, I think that’s exactly where this goes. But I expect regulations to force it, at least in the EU. Kind of like in my country where TV has to show a label when a program or commercial contain product placement. And single commercial block can be like 90% AI slop now.
“Deployers of an AI system that generates or manipulates image, audio or video content that appreciably resembles existing persons, objects, places or other entities or events and would falsely appear to a person to be authentic or truthful (‘deep fake’), shall disclose that the content has been artificially generated or manipulated.”
> What if nobody wants to talk to your AI assistant?
Then you stop calling it "AI" and palm it off as a human ... as I find increasingly in the UK. Witness the bank chatbots saying "Agent is typing....".
(Where's Serena Butler when you need her?)
If there’s no rule that says you have to tell people it’s AI then yes, I think that’s exactly where this goes. But I expect regulations to force it, at least in the EU. Kind of like in my country where TV has to show a label when a program or commercial contain product placement. And single commercial block can be like 90% AI slop now.
EU already has the rule. It is widely flaunted.
“Deployers of an AI system that generates or manipulates image, audio or video content that appreciably resembles existing persons, objects, places or other entities or events and would falsely appear to a person to be authentic or truthful (‘deep fake’), shall disclose that the content has been artificially generated or manipulated.”